08 Feb 012 Amanda Cook – Internet Marketing Tips For Your Private Practice
Amanda is from the United States but currently lives in London where she has created the Wellpreneuronline Website. Here, she helps healthcare practitioners create and maximize their on line presence.
Here are some of the subjects we cover:
- What Facebook does with your posts to make money and limit your exposure
- Her suggestions on how to start a private practice or solo business
- How being an expert in a specific area can lead to entrepreneurship
- How she overcame the fear of being a solopreneur
- How her tech skills combined with her interest in health and beauty led to self employment
- Therapy business ideas beyond trading your time for dollars
- The importance of an online presence for your private practice
- Why you need to collect email addresses to promote your private practice
Amanda shares her story of working in the corporate world and then reaching a point of burn out. She began a blog (while still working in the corporate world) dedicated to health and beauty which grew into a consultation business. Her tech skills from her previous job helped her grow the blog into what it is today, and now she helps others do the same.
Amanda continues to write and podcast about health and beauty while helping others with tech and internet questions. When she was deciding on whether or not to begin her on line business she said, “I didn’t want to look back after 40 years and say what if?”” And she realized that if her business didn’t work out, fortunately she could always go back to her previous career. It is similar with you as a therapist. If you strike as an independent practitioner, and you can’t make it work, there are plenty of jobs in the therapy world. If your heart desires the entrepreneur route, don’t ever get down the road and have to use the phrase…”What if?”
Networking both on line and physically within the community can go hand in hand. One will work if done right, but doing both of these activities well has the potential of making you a therapy superstar.
Links Mentioned
Wellpreneuronline.com – Amanda’s site
WellpreneurOnline Podcast
Interview with Michelle Pfennighaus
Amanda’s Free Ebook – How to create a WordPress Website
WP-Engine – WordPress Website Hosting
MailChimp – Email collection and marketing tool
Aweber – Email collection and marketing tool
WordPress – What Amanda and I use to create websites
Free Marketing PDF – A partial version of the marketing chapter in Scotts’ Ebook with internet presence explanation
How to Win Friends and Influence People – Must read book for anyone
Amandas’ Twitter Handle: @vintageamanda
Other Helpful Links You May Like:
Google Places for Businesses
BlueHost Website Hosting
InMotion Website Hosting
Media Temple Website Hosting
Theme Forrest Website Templates for WordPress
Elegant Themes Website Templates for WordPress
Clicky See who is visiting your website
Photo Dune Find Cheap Photos for your Website
Clipping Magic A free way to remove background from photos.
Lynda.com This is where my kids and I learned WordPress and Website development.
Academy of Private Practice – Start, Run and Grow a Therapy Practice – Video Based Lessons and Downloadable Tools – Plus Consulting – Enrollment Only Happens 3 Times A Year
Ebook – A How to Manual for Starting and Running a Private Practice
Free Progress Note Template for Your Practice
Free Forms that Scott uses in his Clinics
Free Client Tracking Spreadsheet – How Scott keeps up with due dates, client information and so much more
FREE Ebook – What 150 Practice Owners Know – Get the Ebook by taking the survey – MUST have a private practice to take the survey
Podcast – Subscribe and leave a review on itunes
Podcast – Subscribe on Sticher for Android
Follow Scott
Facebook – Start a Therapy Practice Private Page
Youtube – Subscribe to Scott’s Channel and get video tips for your practice
Ecourse & Consulting
Ebook
Click A Link Below
Get More Daycare Clients – The Course
Scott’s Speaking Schedule – Come Hang Out With Me
Subscribe To The Podcast Below
Free Forms – Used in My Clinic
Follow Scott
