Occupational Therapist and part owner of EntwistlePower Occupational Therapy
Julie Entwistle is an Occupational Therapist and part owner of EntwistlePower Occupational Therapy. She and her business partner have grown their practice rather organically which has made it strong and successful. Their current caseload consists of about 500 clients.
Julie, like most private practice owners, felt a disconnect when she was “working for the man” in big industry therapy. She felt the company’s primary focus was on pleasing insurance companies and not the clients they were treating.
After maternity leave (Julie has 4 children), friends began to ask her when she was going to begin a therapy practice. They told her “What do you have to lose?” It was a question she took seriously.
Julie realized she had nothing to lose and much to gain by going into private practice. She didn’t even have to let some of her referral sources know about her thoughts; they asked her when they could start referring. Her solid reputation and “get it done” work ethic preceded her.
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Here is what we cover:
How she manages her practice
Why it is important to pay attention to government legislation
Why it pays to be ethical and responsible
Why she is trying to diversify her practice
Where she treats clients
Who her referral sources are
How she markets her practice
How she uses her website to generate referrals
How she uses videos that she creates to market her practice
What types of equipment she uses
What software she uses for paperwork
What she uses to invoice her clients
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