Marketing and strategyIn this podcast I give 5 actionable tips that you can implement right now to help your private practice.

Any time I put out information about marketing a private practice it gets a lot of attention. I am not deluded to think that you and everyone else is waiting with baited breath for my marketing tips. I think small business owners will read and should read all they can on marketing. I know I do.

Here are the 5 marketing tips

  • Website – Yes more website tips because your website is important

  • Video – Simple how to tips on creating a marketing video for your practiceGood Postcard

  • Facebook – How to be helpful and market your practice at the same time

  • Google Adwords – How I use my Google marketing dollar

  • Postcards – Sometimes old school is the best school. I tell you how to use a postcard for marketing

There are a couple of themes within these tips and with all marketing for that matter.

  1. What are your competitors or other similar businesses doing?

  2. Are you capturing your great ideas?

I continue to develop my attention to detail when it comes to how my competition or similar businesses market themselves. I try and notice this in my geographical surroundings and in the on line world. In this podcast I dive a little deeper into how I do that.

Once you start noticing these marketing details you must be capturing them in order to re-visit them for future use. I have mentioned that I use Evernote to do this and I cannot suggest enough that you do the same.

I would love to know your thoughts about how to market a private practice. What is working for you? Have you tried any of the suggestions I give in this podcast?  Please leave a comment in below so we can learn from each other.

Links

Join/Watch Aaron Labauer, PT and I on a Webinar – Click Here

 

Aaron Labauer CashPT Course

 

Therapy4kids.net  – Scott’s Clinic Website

 

Google Voice

 

Disclaimer: Do NOT share privacy information over text or voicemail. Google Voice should be used as an initial contact for potential clients to give and get general information

 

 Survey creation – Create a survey for your website for free using Google forms

 

Audio-Technica ATR3350IS Omni Lavalier Microphone for Smartphones – I like this one better

 

Universal Smartphone Holder and Flexible Mini Tripod 

 

Google Adwords

 

Google Ads Keyword Planner by Google

 

Google Your Business to connect your website to Google to get better search results

 

Officedepot.com – Where I get my business cards and notecards

Check Out Scott’s Great Resources

 

 

Ecourse – Start, Run and Grow a Therapy Practice – Video Based Lessons and Downloadable Tools – Plus Consulting

 

Ebook – A How to Manual for Starting and Running a Private Practice

 

Schedule a Consultation with Scott

 

Progress Notes for Your Practice

 

Free Forms that Scott uses in his Clinics

 

Free Client Tracking Spreadsheet – How Scott keeps up with due dates, client information and so much more

 

FREE Ebook – What 150 Practice Owners Know – Get the Ebook by taking the survey – MUST have a private practice to take the survey

 

Podcast – Subscribe and leave a review on itunes

 

Podcast – Subscribe on Sticher for Android

 

 

Follow Scott

 

Twitter

 

Facebook – Scott’s Personal Page

 

Facebook – Start a Therapy Practice Group Page

 

Youtube – Subscribe to Scott’s Channel and get video tips for your practice

 

Linkedin

 

Pinterest

 

Instagram

 

Google Plus

 

 

 

Ecourse & Consulting

Ecourse & Consulting

Scott Recommends

Scott Recommends

Ebook

Ebook

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Forms that Scott uses in his clinics

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